Delay the offer, lose the applicant?

Delay the offer, lose the applicant?

This post is a follow-up to our previous article “Where do all the applicants go?” where we showed that it may take up to 10 applicants/leads in order to find a new student, with conversion losses accumulating at each step of the way. However, we left one...
Where do all the applicants go?

Where do all the applicants go?

Can you guess how many applications it takes to find a new student? The short answer seems to be 5, if your admission tools can only count submitted applications. Or maybe 10 if you have a deeper view into the process. Before we examine why this is the case, a brief...
The future of AI in higher education institutions

The future of AI in higher education institutions

Problems that AI presents to universities The rise of artificial intelligence (AI) has created both opportunities and problems for universities. On the one hand, AI can automate many repetitive tasks, such as grading exams and essays, allowing faculty to focus on more...